Formula 1 has evolved beyond speed and engineering, becoming a platform for fashion and culture. Drivers like Lewis Hamilton set trends both on and off the track, merging luxury and sportswear into the sport’s identity. From bespoke racing suits to collaborations with global designers, F1 reflects the rising intersection of motorsport and lifestyle.

The partnership between Lewis Hamilton’s +44 and Tyler, the Creator’s Golf Wang celebrates this dynamic. Inspired by the vibrant energy of Las Vegas and F1’s adrenaline-fueled atmosphere, the collection blends neon aesthetics with functional, race-inspired designs. Key pieces include racing jackets, hoodies, and caps adorned with bold logos and striking colors.

Launching during Las Vegas Grand Prix Week, this collection embodies the glamour and pace of the event. Tyler’s eclectic vision merges seamlessly with Hamilton’s motorsport authenticity, creating pieces that appeal to racing fans and fashion lovers alike.

The +44 x Golf Wang collection will launch with a special retail experience at The Encore Beach Club in the Wynn Las Vegas on Wednesday, November 20. Starting at 12 p.m. PT, the collection will also be available online and in all Golf Wang stores.